Why public service projects are a good investment

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Tom Frieden

• From the October 2016 issue of The Rotarian

Tom Frieden is a little out of breath. He just climbed the stairs from a meeting to his office on the top floor of the 12-story headquarters of the U.S. Centers for Disease Control and Prevention in Atlanta.

“I did that because we have a beautiful stairway in this building. I can look outside, and I get better email coverage on the stairs than I do in the elevator,” the CDC director says. His trip up the stairs sums up his view on one of the tenets of his work: “The sweet spot of public health is making the healthiest thing to do the default value — in other words, the easiest thing to do.”

Frieden took his post in 2009 after stopping the largest outbreak of drug-resistant tuberculosis in U.S. history in New York City, helping establish TB treatment programs in India that have saved more than 3 million lives, and serving seven-plus years as health commissioner of New York City. There, he worked with Mayor Michael Bloomberg to make all restaurants and bars smoke-free, making New York the first major city to do so outside California. His controversial policies had him criticized as a “nanny” in some circles, and lauded as a visionary in others.


‘The thing that worries us from a public health standpoint … is the potential of an influenza pandemic. … We’re still not as prepared as we’d like to be. We don’t have the vaccines we’d like, and the virus is … constantly mutating.’


As head of the U.S. public health system, Frieden has taken on everything from ebola to the flu. But, where his work most closely intersects with Rotary’s is in polio eradication –- CDC joins Rotary, UNICEF, the Bill & Melinda Gates Foundation, and the World Health Organization (WHO) as a core partner in the Global Polio Eradication Initiative. CDC deploys scientists to investigate outbreaks of polio, identify the strain of poliovirus involved, and pinpoint its geographic origin.

“Rotary has done such a phenomenal job for so many decades on this, and now we are poised to get over the finish line and end polio once and for all,” Frieden said in an interview with Rotarian senior editor Diana Schoberg about ending polio and the best buys in public health.

THE ROTARIAN: Polio has been eradicated in the U.S. since 1979. Why does CDC stay involved?

FRIEDEN: CDC takes polio eradication very seriously. We focus on supporting the front lines wherever polio continues to spread. I am deeply engaged with all aspects of the response and support for our team. That includes laboratory work, community outreach, organization of the response, extension of the capacity of local doctors and outreach workers, and tracking cases so we can target our responses and get to the last bastions of polio in the world.

TR: The estimated funding gap to eradicate polio is $1.5 billion. Why is it such a large number?

FRIEDEN: It costs a lot because as long as there’s still polio anywhere, every country needs to continue to act as if polio could get reintroduced. Every year polio is not eradicated will cost another $800 million. You need vaccines, surveillance, and social mobilization. All of that takes people and money. Up to 400 million children still need to be immunized every year, and surveillance in up to 70 countries needs to not only continue, but be intensified, to ensure we are finding all possible cases of polio for as long as polio may be spreading.Read More »

Be careful, motorists, Troy is going back in time again

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James Franco

Attention Rotarians (and everyone else, for that matter).

First Street in Troy will be transformed with a 1970s-1980s look and be closed to traffic on Tuesday and Wednesday for yet another movie shoot. That area cuts through the downtown  campus of Russell Sage College.

In the recent past, Troy has been a shooting locale for scenes in such films as “Scent of a Woman,” “The Time Machine,” “Age of Innocence,” “Ironweed,” “The Bostonians” and so on. This week, it will be for “The Pretenders,” starring James Franco, who has been scene in the area recently.

If you’re among the few who are unfamiliar with Franco’s work, go here for some help.

 

If you build it (and tell them about it) they will come

spike

The accompanying graph shows traffic to our club website during a 2 1/2 week period in October. It follows a fairly common pattern of ebb and flow seen throughout most weeks.

However, note that one huge spike on the right? That’s the day the website was featured as part of the District 7190 “Membership & PR Summit” in Clifton Park. It certainly looks as if those in attendance did some further viewing of the site after they got home.


 

Our past is coming alive again

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A screen-grab from the 2015 video.

One year ago this week, we achieved a number of firsts in one swoop.

• The 1,000th post was made on our club website.

• That post also was our first “homemade” You Tube video.

• The video briefly covered our first ” no-sew blanket” project.

It all comes full circle this Thursday when we have a first anniversary blanket-making session as part of our weekly dinner meeting at Quigley’s, in support of the Blue Star Mothers military family support group.

Everyone is invited to participate — Rotarians, family, friends and other guests. Just remember to bring scissors! (And, if you haven’t already done so,  please email dinner coordinator Debbie Brown no later than Tuesday evening to let her know you’re coming and whether you’re bringing a guest — with their own scissors.)


 

A blanket invitation for Thursday dinner

no-sew-blanket-logoWe all know not to run with scissors, but you can walk briskly to Quigley’s this Thursday for our second “no-sew blanket” session.

If you’re not familiar with that particular project, go here to our archives to see what took place at the first such session.

The dinner menu calls for an entree of beef tips with mushroom gravy, chef’s choice of sides, salad, bread, dessert and beverages. As always, Tuesday evening is the deadline for letting dinner coordinator Debbie Brown know if you’d like to be added to the reservation list (mdbrown@nycap.rr.com). And, as always, please be sure to let her know if you’re bringing a guest.

This blanker-making effort would be a great time to introduce someone to Rotary in an informal, enjoyable way. Everyone who will attend is asked to bring a pair of scissors.

Here’s who has signed up so far:

• Leyhane, Jim
• Martinez, Roberto
• Rodriguez, Debbie
• Taylor, David
• Bailey, Pat
• Brewer, Terry
• Brown, Debbie
• Brown, Peter
• Drumm, Dick
• Forth, Murray
• Hannan, Ray
• Kellerman, Phil


Don’t forget, SRC is on Twitter, too

screen-shot-2016-10-29-at-10-36-47-pmBy now you know — or should know — that you can get varied, thorough and timely news and information about your club and Rotary in general on both our website and our Facebook page. But

That dreaded word. But.

We have Twitter followers from other Rotary clubs and various organizations. But, virtually no one from our club is making use of links from our Twitter account to stay in the loop (only 2 members so far). That’s too bad, given that so many people make use of Twitter on a daily basis. Why not join them so you can make your Rotary experience richer and more rewarding?

The address is in the accompanying logo, or you can simply go to the club website and click on the link to Twitter to get started.

See you there!


 

 

Membership & PR Summit draws large, varied crowd

screen-shot-2016-10-29-at-6-49-48-pmA  crowd of about 50 Rotarians representing dozens of clubs from throughout District 7190 attended the inaugural Membership & PR Summit held Saturday morning at the Clifton Park-Halfmoon Public Library.

The Southern Rensselaer County club was represented by a trio of members. Bill Dowd served as a speaker on public relations, website and social media use, and served on two panels — membership and general information. SRC President-elect Roberto Martinez and Board member Jim Leyhane also attended the event.

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SRC’s 3 amigos — Jim, Roberto, Bill.
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Bill Dowd explaining media guide he created for the District.

In addition to presentations on public relations using social and traditional media from Bill and Melissa Ward, both member of the District PR Committee, our District Membership Committee provided a panel discussion led by chairperson Jennifer Hendricks-Fogg on the trial use by four clubs of a new “Membership Playbook” that provides methods for recruiting and retaining members. The document can be downloaded here.

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Melissa Ward presenting PR information.
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District Membership Chair Jennifer Hendricks-Fogg takes her role seriously, saying,”If you can’t recruit em’, breed ’em.”
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A panel of younger Rotarians who are overseeing their clubs’ trial use of the new “Rotary Playbook” for member recruitment and retention share their findings with attendees.